A daunting fact: The average cart abandonment rate for every eCommerce business is around 85%. This could be due to several factors which include lack of customer engagement, trust and authenticity. Still, they all result in losses. Based on the powerfulness of social proof by making use of live sales notifications, Sales Pop is widely believed as the perfect solution for businesses to fight against that daunting 85% of cart abandonment rate.
How does Sales Pop work? It uses sales data of your business to create actual real-time notifications, which will be displayed right on the homepage of your eCommerce site to catch attention from the visitors. By making use of social proof, Sales Pop could help you business not only prevent cart abandonment but also increase conversion rate, thus increase sales and maximize revenue.
THE BENEFITS OF SALES POP
Menu:
1. Suitable for every business
Whether your business is a newly opened small one or a long-time corporate, this strategy could be opted for by every business. In fact, it works incredibly fine for newly opened businesses because as they do not have any new customers just yet, Sales Pop could allow them business owners to create their own live sale notifications so as to create brand trust.
2. Make use of the Fear of Missing Out (FOMO)
Many people tend to get anxiety upon seeing too many people trying out a new item but they haven’t tried yet. Therefore, Sales Pop creates an impression for your customers that they are about to miss out on what your business is currently offering.
3. Help you build brand image and trust
Nothing looks more tempting about an eCommerce store than a live sales notification keeps on jumping up from under the site. It creates the sense of a busy store, thus leveraging social proof and positively influences store visitors.
4. Increase Average Order Value
By showing your shoppers what the other customers are buying, you are also suggesting them new items to check out, which could potentially help you increase your average order value.
